Sula Vineyards Sauvignon Blanc 2007

The fully loaded cost of employing a call centre agent in the UK is about £20 to £25k per annus horribilis.  Off-shoring to India typically cuts the cost per head to £8 to £12k.  Many argue that the quality is not as high, and that cultural divisions make the customer experience a bit dodgy.  I think that if the process is simple, and the off-shore agent has proper access to the company’s computer systems then there is a place for off-shoring simple human contact processes.  However, like everyone else in the UK I can tell numerous tales of horrific experiences, trying to get through to “Dave” at my local Indian call centre.

Sulky Sula

According to a straw poll of my wine rack, the average price of a bottle of New Zealand Sauvignon Blanc is about £10 but this Indian one from Sula Vineyards, Nashik Estate was only £7.49.  Does this cost advantage represent a simple process done with cheaper labour, or a quality Hammer House of Horror?

I noticed a slight buttery aroma when I unscrewed the cap.  This persisted in the taste and mingled with more typical Sauvignon citrussy flavours, but much more blossom than fruit.  Subtler in other words.  There is a bit of a white pepper kick that made me think of Grüner Veltliner.

Very interesting and a little bit smarter than your average Sauvignon, Boo Boo!  Virgin Wines website plays this as “matching Indian food really well” but I am not so sure.  I think it stands up better on its own as a surprisingly decent wine, and definitely the best one I have tried from India.

Sula Vineyards Sauvignon Blanc is available from at £8.99 and Virgin Wines at £7.49.

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